Create;
don’t decorate
Modify the space to suit the concept, never the other way around.
Columbia
Product Vignettes

Sales meetings can be so, well sales-y. The ask was to build out product story vignettes that would ignite and excite the global sales force. Show the product in a tough, inclusive, believable story. Create an emotional connection and elevate the product. Is that all? Oh, you need it yesterday at noon? No problem.

Our solution was to move their pinnacle product (Titanium) into the foyer, as a grand installation, wowing attendees upon their arrival. Technology with purpose- empowering us to pursue our adventures and accomplish our goals.

The other three lead product stories were diorama display boxes, that showed the vignettes as different points in the spectrum, from the hardcore adventurer to the fair weather park dweller. Modern executions with classic materials. They were rich in detail, clear in story and achieved the goal of exciting the sales force.

  • Foyer Installation

  • Product Story Vignette

  • Product + Curation Detail

  • Product Story Vignette

  • Product Story Vignette

  • Product + Curation Detail

More Work