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Luminous Botanicals
Rebrand

Fact: Luminous Botanicals makes cannabis into real medicine.

Happylucky—impressed by their contemporary, it’s-not-weird-unless-you-make-it-weird approach to cannabis-inclusive holistic health—jumped at the chance to refine their brand positioning through logo design and packaging.

In a marketplace that’s not only crowded, but on the verge of exploding, stores are cluttered with tired cultural paraphernalia. Luminous Botanicals’ branding stands out with vibrant, eye-catching simplicity, all while being accessible for people who are sick, have vision problems, or other disabilities.

The new identity elevates Luminous Botanicals within medicinal marijuana culture, representing Cannabis Cure-All as a powerful, reputable medicine for holistic health. Better yet, the stuff works.

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